livebooks blog

If you’ve ever struggled with the decision of whether or not to publish your prices online for all to see, you’re not alone.

No matter your industry or niche, there are a few important pros and cons to consider before determining if it’s a step in the right direction for your business.

Challenges of Listing Your Prices and Packages Online

1. Those who are just “shopping around” may pass you by, strictly based on price alone without meeting you or talking with you at all. Many business owners out there call this the “sticker shock” factor, and it’s a big valid concern.

2. Competitors may see your prices and undercut you. Although not guaranteed, this is a possibility, and it does scare entrepreneurs into keeping prices hidden behind closed doors.

3. You’ll have to manage your website pricing information on a semi-regular basis. Do you plan to change your prices every year? Although changing content on your website isn’t a terribly difficult task, it can be something you forget to do at the right time.

4. Listing prices or packages can be hard to do if you offer custom work or services. Whether your customers come to you for customizable options or each of your services may vary greatly in size and scope, listing only one or two prices can be a significant challenge.

Benefits of Publishing Prices and Packages on Your Website

1. Fewer emails from price shoppers. If you’re struggling to get inquiries as-is, this may worry you at first, but don’t be alarmed. By publishing your prices online, the inquiries you do receive will likely be more serious about purchasing from or hiring you. And you may even hear from people who would have assumed you to be out of their budget’s price range, but are now excited to speak with you after knowing your prices up-front!

2. You’ll be more transparent. Here’s the truth: customers of all kinds these days want pricing information, and not just those comparing rates left and right. The internet has made everything easier and faster to do electronically. By listing this information publicly, your potential customers will be more likely to appreciate the honesty.

3. You may gain more confidence. It might surprise you, but by putting your pricing out there and hitting the publish button, you might feel a bit more confident in yourself. Many entrepreneurs, especially those within the first few years of doing business, know the “panic” feeling of getting another inquiry in their inbox. Should they send the rate they sent someone else? Are they charging enough? Too much? Many of these doubts and fears may fade if you are more “sure” of your rates and list them online.

4. Others in your industry may not be publishing their prices. And by sharing yours, you may win out against them!

5. Publishing a starting rate can be a great compromise for businesses with customizable package options.

6. Less “sales”. Hate the process of “selling” your business? Cut out the initial portion of those types of conversations by listing prices on your website. By the time they speak with you, you won’t have to talk about pricing as much as you would have otherwise, and likely less time haggling with them.

7. You’ll save time and energy! 

Create an Impressive Website Today!

Whether you end up deciding if publishing your prices online is right for you or you’ve realized it’s not a good fit, be sure your website can help you seal the deal with all of your potential customers.

liveBooks offers mobile-responsive, customizable website templates for creative professionals and businesses worldwide.

The best part? Our website designs are ready for search engines and look great on any mobile device!

We’ve also got a top-notch support team who’s here to help you every step of the way. Start for free here.

The liveBooks platform is all about creating the most beautiful websites one can imagine. So what happens when the online portfolio of your dreams is a clean page where your images are the only actors? No header, no navigation items, no footer. It’s more than a minimalist approach to visual aesthetics.

Today, we will focus on the ability to hide elements from your page that we otherwise take for granted: the header, the navigation and the footer. Hiding the header and the navigation bar will put the elements in that page in full focus. You will create a distraction-free environment for your clients to enjoy your work.

Don’t worry! You can still help your visitors return to a previous page, say Homepage, by adding a link at the bottom of your gallery. This can be an image, a block of text or a simple button.

To hide the header, navigation and footer from a specific page, you must:

1. Access your Design editor.
2. Click on the page you wish to edit and select Page in the right-hand panel. 
3. Click the gear icon and check the boxes you want to hide. 
4. Save.
5. Publish.

If you feel that your content is too close to either end of your screen, adjust the padding of the container(s). Also, make sure you check how your website will look on all devices by switching the preview from the options at the top of your editor.

It’s your choice which of the three elements you want to hide, and as always, we encourage you to be consistent in your editing. For example, if only one of your three portfolio pages have a hidden header, your clients could get disoriented and begin to ask themselves if the missing piece is a bug or some other flaw in the system. That’s why you should keep the same settings for the same type of pages.

The more you will look into the content and design editor of our platform, the more possibilities emerge. Don’t have a website of your own that you can play with? Start a free trial today and get two weeks free.

Your website – a personal online platform for you to display your work, showcase your skills and drive business. It’s a space designed for you and available to everyone. It’s a marketing strategy, it’s an extension of your brand, it’s your voice in the industry; it’s a must.

Professionals don’t take shortcuts, they work days on end and skip weekend trips with their friends to deliver a project. But when it comes to creating their website, they shouldn’t have to sacrifice. liveBooks is a platform that provides easy-to-use website templates and award winning customer support is here to lend a hand. And you are five steps away from having a stunning responsive website.

liveBooks is a website builder that allows you to create fully responsive websites that are easy to edit and maintain. All websites are based on functional html templates designed to meet the needs of all professionals using them, regardless of their field of expertise. Each template comes with individual characteristics, be it in its design elements, layout structure or features.

liveBooks is a reliable service provider with clients all over the world, and all of them started with these 5 easy steps.

Choose a template

You have dozens of website templates to choose from. Take it as it is, or make it your own. Every liveBooks template allows you to customize its setup, layouts, fonts, colors, and page content. Pick one that suits you best, create an account and get your work online.

Upload your media

Go to your Content editor where all your pages are listed. Delete the existing images from the image library and upload your own in the Portfolio pages. Along with image files we can help you upload PDFs and add videos to your pages.

Fill in the About page

An About Page is the most visited page on every website, so creating the perfect introduction to your clients is crucial. Need help? This guide will help you write a great About page!

Add your Contact Info

An email address or a phone number are absolutely necessary to get your business to move forward. This being said, there are many other features you can use to help future clients get in touch with you: a build in maps module, social icons accessible from the menu or the footer or the ability to embed contact forms to any page. Make yourself easy to reach on more than one medium.

Choose a domain name and Publish your site

Choosing a domain name is very important for your business. You want it to be short, easy to type and remember, and be a proper extension to your brand.

Then, all you need to do is publish it. Setting up your website has never been easier, and the result will make a great impact on your brand and your future clients. If you feel you need help with any of the steps we’ve provided, please feel free to get in touch with our wonderful support team. They will be happy to assist you.

Are you ready for your beautiful new website? Let’s get started!

When online portfolios emerged as a marketing tool, the layout recipe for pages was simple: a block of text and an image to go with it was the standard for most pages, while portfolios used one page for each gallery. Now, with the evolution of social media and apps, we’ve got the hang of scrolling and customer anticipate to get all the info they need from one single stacked page.

This doesn’t necessarily mean we should all build only one-page websites, but a little stacking will greatly improve the way your visitors engage with your content. A stacked page will:

• Paint a clear picture for your customers and draw their attention on all aspects of your work.
• Aid Google spiders to better understand what your website is about when they crawl it; consequently, a stacked page has a greater change to place your website higher on Google’s rankings.

Stacked Homepage

We’ve covered the guide to an ideal homepage and, as you might have guessed, it’s stacked. Use this layout to introduce your business and its many facets in a few well-placed info blocks. You want to be as clear as possible in a short, yet complex, page.

Stacked Galleries

Our platform features many gallery layout options for you to choose from, and slideshows are the best choice for stacking. Use text blocks to introduce each collection or choose a unique background color for each of them, add borders or leave them as they are, your stacked galleries will give your visitors a proper understanding of your aesthetic.

Stacked Info Page

Use this page to fully introduce yourself. An image and a block of text is great to set the tone, but keep going! Use a simple list to showcase your clients, publications and awards. Follow this with testimonials from previous projects. Add a slideshow video gallery, a service and price list, items with professionals you work with, leave nothing out.

Our platform features a great number of website templates that use stacked pages. Black&White is a great example of how a stacked homepage should look and feel, Audio used stacked galleries, while Flash has a one-page layout. These are just a few examples of how we use stacking when designing our website templates. See for yourself with a free trial!