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When RESOLVE was just a fledgling, we ran two posts from Greg Gibson titled “It’s never too late to start a personal project.” Since then we’ve seen so many great personal projects, and heard about even more that are still just ideas. By highlighting our faves in this new “It’s Personal” column, we hope to encourage more photographers to turn their great idea into a great personal project.
Pronghorn antelope in western Wyoming. ©Joe Riis

Pronghorn antelope in western Wyoming.

Name: Joe Riis
Website:
www.joeriis.com
Age:
25
Location:
Moose, Wyoming right now and moving to Bijou Hills, South Dakota, early in 2010. I want to live in a cabin on the prairie.
Full-time job:
Wildlife photographer and videographer

Personal project name and short description
Pronghorn Passage, a conservation photography project that focuses on the Grand Teton National Park pronghorn migration. Each fall a herd of 400 pronghorn antelope migrate from Grand Teton National Park down into the Upper Green River Basin of Wyoming, a total round-trip journey of 300 miles. This migration is the second longest overland mammal migration in the western hemisphere (after caribou in Alaska). The migration corridor is being squeezed down by residential development and mineral extraction on the private and public lands that it crosses. Pronghorn Passage is a collaborative project between myself and essayist Emilene Ostlind.

When and why did you start it?
The project was actually Emilene’s idea; she approached me and wanted to work together. She is a writer, and was just finishing up working at National Geographic Magazine and as Steve Winter’s assistant on his snow leopard story in India. She was coming back home to Wyoming to write a selection of essays about the pronghorn migration and wanted me to photograph it. At the time, I was just finishing up a 2-year conservation photography project on environmental threats to the Missouri River. I was ready to start photographing something new, and the pronghorn project, which had never been photographed before, seemed like a great idea.

I started researching and filling out grant applications in November 2007, and started my fieldwork in May 2008, the day after I graduated from the University of Wyoming with a bachelor’s in Wildlife Biology. We got the project fully funded through the National Geographic Expeditions Council, The Banff Centre, University of Wyoming, North American Nature Photographers Association, Grand Teton National Park, and Patagonia the clothing company. I feel very fortunate to have received so much financial backing for the project, which has allowed me to focus all my efforts on fieldwork.

©Joe Riis
I am still surprised by the support we got, but the bottom line is that the pronghorn story had all the elements to a good wildlife story. A small herd of pronghorn migrating a super long distance over an incredible landscape, under threat, that had never been photographed before — plus we were two young Wyomingites who wanted to live with pronghorn. The reason is hadn’t been photographed before is because it takes a huge time commitment, at least a full year. No one knew exactly where they were migrating so I had to do field biology before I could photograph it. Because most of my work is by camera trap, I have to know exactly where the animals are moving.

Do you have a particular image you are especially drawn to so far? More »

When Ed came to Stanford a few months ago for an Aurora Forum on the What Matters book, I was reminded how unsatisfactory the term “documentary photographer” is when applied to someone like him. Years before multimedia became a buzzword, Ed and his wife Julie Winokur were leading the way into “multi-platform” storytelling, including exhibitions, books, websites, videos, multimedia, and educational programs. Ed explains how they are now exploring “feedback loops” between documentarians, their audience, and the subjects, so that the people in the photos and the people looking at them contribute as much to a story as the person behind the camera.
Ikpokiri is a poor community in the oil rich Niger Delta. The only school in this small community lay in ruins due to flooding and lack of care.

Ikpokiri is a poor community in the oil rich Niger Delta. The only school in this small community lay in ruins due to flooding and lack of care. ©Ed Kashi

It’s not enough anymore to create work for one media platform, especially if you intend to raise awareness about issues or are trying to effect change. Now when I create a new project as a photojournalist or with Talking Eyes Media, the non-profit production company I founded with my wife, Julie Winokur, we have our eyes on expanded opportunities for distribution: the web, social media, books, exhibitions, T.V., lectures, workshops, academic applications, and NGO collaborations. There are undoubtedly even more I haven’t thought, of and we’re always looking for new options.

To work in this multi-platform landscape, you must develop skills beyond still photography. You should at least be proficient at gathering and editing audio, and preferably you’d also understand video and be able to handle post production to produce a finished piece.

Since Julie and I founded Talking Eyes seven years ago, we have developed a process that fluidly moves from proposal, field work, and post production to outreach and followup. With the Niger Delta work, we’re learning as we go. As usual, we’re applying for grants, but now they are in areas I’ve never ventured into before, attempting to receive funding support for educational outreach programs.

One small example of this can be seen on my blog where we posted papers written by history students at the University of Michigan, Ann Arbor, where my book was required reading. They were asked to pick three images and write about them, and we posted a handful of their papers with the students’ consent.

Unemployed local youths hang out around the Etelebou Flow Station in the Niger Delta. ©Ed Kashi

Unemployed local youths hang out around the Etelebou Flow Station in the Niger Delta. ©Ed Kashi

This is an important aspect of multi-platform storytelling: It can easily be disseminated to a wide variety of audiences. It also provides the means for those audiences to talk back with the photographer/producer about the work. It is exciting to being able to create a groundswell of interest in this way, by building a feedback loop between the documentarian, their subject, and the audience.

I am currently writing grants to fund a broader implementation of this feedback loop idea (really it’s a wiki, but I wanted to avoid that term). My vision is to create a new website, or augment the existing one from liveBooks, so that students in the U.S. and Nigeria (or anywhere for that matter), who are using teaching materials I’ve created around oil and environmental issues, can contribute their own comments, information, pictures, and videos to the site. So a student in Port Harcourt, in the Niger Delta, would study these issues using the texts, stills, and video from my work there (along with expanded teaching materials we plan to include in a teaching DVD) and then do his or her own reporting or just contribute personal materials to the site. In this way, they can correct, augment, and develop my work to broaden, deepen, and personalize it. More »

Amy oversees one of the most important photo grants out there, because instead of emphasizing just money or prestige, it focuses on results. Photographers applying for the Open Society Institute’s Distribution Grant are required to partner with an organization working in the community they’re documenting and to strategize how to create positive social change with their images. I’m sure she’ll have some great insights, therefore, into how photographers can work with NGOs to achieve their larger goals.

Amy Yenkin

www.soros.org/initiatives/photography
I am the director of the Open Society Institute’s Documentary Photography Project, based in New York City. Through exhibits, workshops, grantmaking, and public programs, this project explores how photography can shape public perception and effect social change.

I joined OSI in 1994, helped establish the Moving Walls exhibition in 1998, and in 2004 developed and launched OSI’s Documentary Photography Project. Prior to OSI, I worked in Washington, D.C., as the director of government relations for NAFSA: Association of International Educators, where I represented U.S. colleges and universities in lobbying the U.S. Congress and government agencies on immigration policies affecting foreign students and the hiring of foreign faculty and researchers. I received a BA in history from the University of Michigan.

************

I’ve spent a decade supporting documentary photographers who devote years to personal projects. These photographers are thinking beyond getting a few images published in a newspaper or magazine — they want to have real impact. This happens when they:

  • are deeply connected to the communities they document
  • are working closely with (although not necessarily for) the NGOs/advocates in the community
  • know their target audience and develop an innovative distribution strategy (not just books and art gallery exhibitions) best suited for reaching that audience
  • partner effectively with advocates to distribute the work

Working with advocates/NGOs can greatly enhance a project’s reach and provide a photographer with on-the-ground contacts and assistance, as well as financial support. But there are challenges as well.

NGOs are not media organizations and have a different relationship to photographers. They also have their own agendas, which may or may not dovetail with a photographer’s. Sometimes there is a match. Sometimes not –- in which case, it may just be an assignment, not a long term relationship.

Click here for a list of all other “After Staff” posts.

Many photojournalists love the idea of working with NGOs since it lines up well with their philosophy and style of image making. The reality, however, is that most NGOs have an unsophisticated understanding of visual storytelling and are used to getting photos for free. With that in mind, Chris Tyree and Stephen Katz, along with a crack team including other former staffers, founded Wéyo, a visual consulting firm and content producer for nonprofits. I knew the potential impact of inventive image collaboration from talking with Valenda Campbell, CARE’s senior photo editor, and Najlah Hicks, the founder of Do1Thing.
An image from Wéyo illustrating a program in the Dominican Republic that teaches young mothers pre-natal and infant care.

An image from Wéyo illustrating a program in the Dominican Republic that teaches young mothers pre-natal and infant care.

Chris Tyree

In the beginning, Wéyo co-founder Stephen Katz and I started talking about how we could turn our photojournalistic skills and passion for working with nonprofits into a full-time career. We researched the nonprofit sector, talked to numerous organizations, and started to assemble like-minded journalists from a variety of disciplines (photography, film, writing, editing, designing), as well as marketing specialists.

Our goal has been to build a team that produces award-winning stories about nonprofits and then uses (markets) them in a way that can make a difference. Sometimes that is through designing websites and blogs around the content and sometimes it is crafting unique marketing projects utilizing our narrative-based material. Our fundamental principle is that, for people to act they must truly believe, and that comes from showing/telling them in compelling ways what it is exactly that our clients are doing to make this world a better place.

Starting a business in the middle of the greatest recession since the great depression may seem like a crazy move, and maybe we are a bit crazy, but it also presents a lot of opportunities. Nonprofits need us more than ever to tell their stories, and we have been able to attract people with not only great talent, but also great souls. We’ve grown (slowly) without taking loans or reaching too deeply into our personal finances, in part by appealing to nonprofits that we’d worked with when we were on staff at daily newspapers. Until now we’ve existed almost entirely by word of mouth, but we are currently in the early stages of a larger marketing campaign. So, we are growing at a comfortable pace,getting calls on a national level daily,but are ready for a larger role as organizations realize the potential we can tap into through our compelling work.

A Wéyo image of George Washington University students who set up clinic care in an unserviced Rwandan village.

A Wéyo image of George Washington University students who set up clinic care in an unserviced Rwandan village.

We decided on a model for the business that brings together different disciplines in large part after looking at thousands of nonrprofit websites — we realized 90% or more have a hard time telling people what they actually do with the donations they receive. The images on these sites are often of smiling kids, if there are images at all, and the videos and words leave people more confused. Our group understands the importance of showing and telling the story. It has been an amazing experience working with all these talented individuals, whose hearts are as big as their ideas. It’s not the hustle and bustle of the newsroom, much of what we do is in the virtual office online, but when those kind of talented people collaborate for a great cause, there is an excitement and creative buzz that is unmatched.

There are two main concerns working in this sector. First, these organizations have generally relied on donated content. And now everybody with a digital camera considers themselves a photographer, so and there is a ton of really awful, but free, imagery available. Most of the nonprofits we’ve worked with realize the power of strong documentary photography, but can’t come to grips with paying for it — even though these same groups will pay a decent amount of money to an PR agency or consulting group to utilize the donated images. There is only so much they can do with bad photography and most of these agencies really have no concept in how to use strong documentary material.

Second, you really aren’t your own boss. I don’t think any of us imagined at the start how long it would take to get a project started. In the newspaper business, you get an assignment, an hour later you’re shooting it, a few hours later you’re editing it, and a few hours after that it is in print and sitting on your doorstep. Not so in this new world. We have proposal meetings, then contract reviews, then board approvals, lawyer approvals … then perhaps you get the chance to work. Wéyo has proposals out that are over a year old and still in contract review, awaiting board approval. So, you have to have a lot of patience and take solace in the knowledge that what you are doing has the potential to change many lives for the better.

Be Part of the RESOLUTION: Have you been frustrated working with NGOs? Have you found any that have a more sophisticated understanding of visual storytellling?

Click here for a list of all other “After Staff” posts.

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