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Photography

Article reposted in partnership with Wonderful Machine.

Wonderful Machine is a production company with a network of 700 photographers around the world, including many photographers who use liveBooks. Today we’re featuring Wade Griffith Photography and one of his latest projects.

“A few years ago, Cinemark contacted Dallas-based photographer Wade Griffith about photographing their first Luxury Loungers. He shot a couple of chairs and one model in-studio, and they used those images for several years for all their marketing and branding needs. This year, Cinemark reached out to Wade again to do a much larger shoot using six models and featuring their updated Lounger design in two different Cinemark theaters located in the Fort Worth area. Wade was excited when he received the call and was thrilled to expand what he had started in the first shoot.

The goal of the campaign was to advertise and market these new Cinemark Luxury Loungers to a diverse audience. The photos were aimed to help show that the updated recliners are electric-powered, plush and oversized and that they also have footrests and cup holders. The tagline of the project was “The Best Seat In Town,” which reinforces the notion that these chairs are the most comfortable and enjoyable way to view a movie anywhere.

Once Cinemark contacted Wade about the shoot, he put them in touch with his producer, Kaylah Key, who then handled all the details and coordination of the project.

After several emails and phone calls back and forth with Cinemark, we were able to put together an estimate and timetable that was mutually agreed upon.

Days before the shoot they scouted both Cinemark theater locations in Plano and Allen, Texas to review the shot list and discuss the strategies that would make this shoot a success.

The shoot was completed over a two day period. The goal was to get 40 final images of the Luxury Loungers with and without models and props from various angles. The crew arrived each day at 8 am with the shooting scheduled to begin around 9 am and wrapping up at 6 pm.

Wade enjoyed working with both the models and the production team.  The Cinemark staff was also very nice to work with, as they helped stage and approve the images as they were taken. In addition to the scheduled shots, Wade also captured some wide angle shots of the entire theater to supplement what he had.

Overall, we had a great team and we were very happy with the results of the shoot.

The main challenge to getting the best images possible was setting up the lighting equipment in the theaters. When they got there the first day they realized they had underestimated how long it would take to set up.

We had a very large scrim that we were using as a shoot through and putting it together ate up most of our setup time. So, there was some pressure to make the time up once we started shooting, which we did.

The campaign has just been released to the public and all the feedback Wade has received from people has been very positive. The client was very happy with the photos and Wade believes they captured exactly what they were hoping for.

I love being on set with a great team of creatives and interacting with the models all day long. It’s an exciting experience, and I enjoy the collaboration that takes place to create great images.

Currently, there are no future plans with Wade and Cinemark. However, Wade is hoping that this successful campaign will lead to more work with Cinemark. As the popularity of these Luxury Loungers grows, he is sure it will create a demand for more marketing and advertising of this type of products in the future.”

See more of Wade at wadegriffithphotography.com

December 18th, 2017

What we are listening to | December

Posted by liveBooks

holiday-music

December is a time for giving and sharing with those closest to you. Between family gatherings and reuniting with friends, we know that this is a special season! Here at liveBooks we want to kick the holiday season off right. Our December Spotify playlist is dedicated to the holiday season and all the songs that bring about warmth and good wishes.

Whether you’re updating your liveBooks site, editing photos from your holiday shoot, or drinking some eggnog around the fireplace, we hope that there is something on our December playlist that can help keep you merry and bright!

Is there a holiday song that you have on repeat right now? Tell us which one at social@livebooks.com!

Posted in Photography
December 18th, 2017

Happy Holidays from the liveBooks Team!

Posted by liveBooks

The liveBooks team would like to wish you Happy Holidays! We hope that this holiday season brings happiness and joy to you and your loved one.

Holiday Support Hours

December 19-23:
Phone Support from 10AM-8PM EST
Email & Live Chat Support available.

December 25th: Support Office Closed

December 26-30:
Phone Support from 10AM-8PM EST
Email & Live Chat Support limited. All emails will receive a response within 48 hours.

January 1st: Support Office Closed

January 2-5:
Phone Support from 10AM-8PM EST
Email & Live Chat Support limited. All emails will receive a response within 48 hours.

Posted in Photography and tagged with , ,

Tuesdays Tip

Organizing and choosing which images to add to your portfolios can seem like daunting task. Whether you’re a photographer, an artists, or an art gallery with various artists, it may seem difficult to choose the amount of portfolio galleries necessary to showcase all of your best work. With some planning and organizing, your images and portfolio galleries will begin to take shape before you know it! Here are some steps that we have found helpful to get you started:

  • Categorize your work before uploading to galleries

This first step is sometimes overlooked when starting off your website. If you’re able to categorize your artwork or images into categories, portfolios will soon develop. For example, if you are a wedding photographer, you may choose to organize your weddings based on the bride and groom’s last name. You may also choose to sort them by season, location, or year. Whatever means you choose to sort your images, ensure that you have a cohesive system in place on your site.

  • Bulk uploading your images onto portfolios

Once you are able to organize your work on your computer, bulk uploading will become easier. This allows for a multitude of images to be uploaded to your website’s gallery/portfolio at a time.

  1. Once you have added the “Portfolio” page, click to add a new block. Choose “Image Gallery”.

Picture 1

2. Once added, choose the “Select from computer” tab and select the images you’d like to upload to the portfolio.

Picture 2

3. Once ALL images have been uploaded, refresh your browser. Some pictures may not be in the same order as they were on your computer. You can click and drag the images to organize them as you’d like.

Picture 3


  • Adding image details

Adding image details can help index your work in a more organized way. Attributing the correct information will also help search engines pick up on what your image is related to and will help explain what you’re trying to show the world. Ultimately, these simple steps will help boost your images’ SEO.

  1. Select the eye icon next to your image

Picture 4

2. Add all image details needed

Picture 5

  • Title – Name of your work
  • Description – Short explanation of the work (viewers will see as a hover/pop-up on most browsers)
  • Tags – Helps organize all of your images into a sort of filling system on your “Image Library”
  • Photo Credit – Helps attribute credit to the photographer
  • Photo Credit URL – Links viewers to the website of the photographer or rightful owner of the work (if you are the owner, you can leave blank)
  • Adding hyperlinks and deleting images

If you would like to hyperlink your image to a specific website, you can do that through the “hyperlink” icon. In order to delete an image, you can select the “trash can” icon.

Picture 6


You can find all of the images you have uploaded to your liveBooks website builder through the “Image Library” tab in your “Content” section. You can use the “Filter images” tool to sort through image tags (i.e.: if you tagged “Smith Wedding” in the “Tags” section of the image, you would type this into the Filter images box to see all of your images with this specific tag).

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Posted in Photography

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