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Photographer Michel Porro takes absolutely stunning portraits that span a wide variety of genres. From musicians to actors to corporate professionals, the imagery is crisp, clean, and beautiful. We found that his website design also evokes these same elements – and couldn’t wait to feature it this week.

Read on to see what he had to say about his website’s creation, and don’t forget to check out all his photos at www.michelporro.com.

Michel Porro

Q: How would you describe the aesthetic of your website in three words?

MP: Light (bright and not “heavy”), Modern, Clean.

Michel Porro

Q: How do you choose the photos that you display on your homepage?

MP: We like to display a mix of different portrait situations in the homepage slideshow. The competition for attention is intense. Millions of visuals speak to our imagination – a good picture becomes the message. We remember only the most engaging and remarkable images. The homepage is the prime chance to deliver an “elevator pitch” in just a few seconds. It is the portal and “switch” to invite the visitor into the realm of the photographer’s creative vision. liveBooks stands out because its technical and creative developers really understand the power and value of this initial impact.

Michel Porro

Q: How often do you update your website?

MP: Not often to be honest. Four times per year and then only slight additions. I believe in stability. There is no use to constantly change. It really is about the display of a constant quality of the body of work and once the train is rolling, no need to adapt too often.

Michel Porro

Q: What is your favorite feature that liveBooks offers?

MP: The full screen view. This is awesome.

Michel Porro

Q: What’s one piece of advice you’d offer to someone designing their website?

MP: This really is the most important question. The website is an invitation inside the heart of the business of the entrepreneur. The site is often a one-off chance to introduce the business. The presentation has to be convincing and inspiring at the same time. There have to be two winners; the business owner and the customer. Only then will there be a fruitful cooperation between the two.

Therefore, the design and the construction of the website have to be fully in line with the philosophy of the business. The business owner has to be well aware of his/her strengths and his/her medium to long term goals and purpose in professional and personal life. This really is key. A photographer, for example, needs to be able to define his/her goals and pinpoint why it is that he/she has chosen this profession (other than paying the bills and being creative, etc.)

The design and the look and feel of a website is the result from this internal investigation and discussion. It will be much easier to work with a designer of the website if the photographer has a more clear vision and knows why he/she has actually chosen this profession. They will then be able to more specifically choose a targeted client base and the style that supports reaching out to this market segment.

Usually a younger photographer hasn’t really worked this all out. Some experienced pro’s neither, for that matter. Still, I encourage both photographers and the designers of their websites to really think and talk about the underlying purpose in an early stage of their career. I believe the involvement in this process by designers can be upped a bit. Designers are trained to design and not so much to have a serious discussion about the purpose of their client’s life. I understand that. Still, these discussions will help both the designer and the client to create the best possible product that will help the client reach their goals.

It can be easily implemented in the web design process by simply asking a few questions. Where would you like to be in 18 months from now? Name three clients that you’d love to have in your portfolio in six month’s time. What kind of photography would you like to do if money was not an issue? Or, do you love photography so much that you would still do it even if you weren’t getting paid for it? These questions make the client ponder about their real purpose in professional and personal life. I believe the designer has a shared responsibility to start these discussions in order to be able to best help the client.

Michel Porro

Have a website you’d like us to feature? Email us at social@livebooks.com!

Photographer Jason Paige Smith has some of the most interesting and unique images that we’ve ever seen – and we absolutely love the way he has designed his website in a clean-cut and simple way.

We couldn’t wait to feature his website this week – read on to see what he has to say about his site and head on over to www.jasonpsmithphotography.com to check out more photos.

Jason P Smith

Q: How would you describe the aesthetic of your website in three words?

JS: Clean, Simple, Modern.

Jason P Smith

Q: How do you choose the photos that you display on your homepage?

JS: That’s always a tough question. I usually look for images I think have impact visually and maybe a little bit of intrigue to them. People see photos everywhere today, so if you can put up an image that causes a viewer to pause and reflect on what’s going on in the image, whether it’s lighting or composition or both, you have a better chance of getting them to dig deeper into your site and your work. I also seek out advice from trusted friends to help keep an objective view on things.

Jason P Smith

Q: How often do you update your website?

JS: I try to update my site with current work as often as I can. It’s important to keep putting up fresh and recent work to keep your site relevant and give people a reason to come back to it to see what you’ve been doing.

Jason P Smith

Q: What is your favorite feature that liveBooks offers?

JS: I like how easy it is to change and add new content to my site, and I like the various templates and options available when putting the site together.

Jason P Smith

Q: What’s one piece of advice you’d offer to someone designing their website?

JS: Do your homework! Look at a lot of other sites, and be sure to take note of what you like and what you don’t like on different sites you visit. And remember your site is never actually finished – it’s always a work in progress and will evolve and change just as your work does.

Jason P Smith

Have a website you’d like us to feature? Email us at social@livebooks.com!

December 10th, 2015

Behind the Lens With Matt Brown

Posted by liveBooks

Angels Team Photographer and liveBooks Ambassador Matt Brown takes us behind the lens to describe the technical aspects and innovative considerations that went into the creation of the top 10 photos he captures during the 2015 season.

Matt Brown

Camera Information: Nikon D4s 50 mm F/1.4 shutter speed 1/8000

“I always wanted to make a photo of Mike [Trout] taking the field smiling. It shows just how much he loves the game. Shooting it at F/1.4 adds to images and brings the focus more to Mike.” 8/2/15

Matt Brown

Camera Information: Nikon D4s 600mm F/4 shutter speed 1/2000

“I loved that Albert took over the situation and stood up for Mike after the brush up with Kansas City.” 4/12/15

Matt Brown

Camera Information: Nikon D4s 16mm F/4 shutter speed 1/250

“The Angels visit CHOC Children’s Hospital during the season. During this particular visit, Mike jumped into the red wagon. At times Mike forgets his size and that he’s not a little boy anymore.” 8/20/15

Matt Brown

Camera Information: Nikon D4 16mm F/3.5 shutter speed 1/800

“I love the fact that Collin Cowgill  never moved or looked at me as teammate Erick Aybar cleans his game glasses on his jersey. Being able to shoot from the dugout before the game brings a whole new level of access to the players.” 4/12/15

Matt Brown

Camera Information: Nikon D4s 600mm F/4 shutter speed 1/2000

“No player likes being called out on strike three. So when it happened to David Freese I captured this nice moment when he talked to the umpire about it. I like the way he’s holding his bat and being calm during the conversation.” 4/25/15

Matt Brown

Camera Information: Nikon D4 35mm F/4.5 shutter speed 1/640

“During batting practice, Albert hits in the group that takes the cages during the visitors’ warmup. So when he and Miguel Cabrera started talking about hitting I knew I wanted to capture the two of them together. Two of the best players to play baseball is always a good catch.” 5/28/15

Matt Brown

Camera Information: Nikon D4s 400mm F/4 shutter speed 1/2000

“I love the loneliness of this photo. Clean walls and dark shadows. I know everyone has seen the shot of Mike climbing the wall to make the catch against Seattle. It’s great, but I like this type of image more because it won the game for us in Oakland. It’s all Mike, no ads, no TV cameras in the background. Just Mike doing what he does best.” 4/30/15

Matt Brown

Camera Information: Nikon D4s 240mm F/4 shutter speed 1/400

“The veteran David Freese shares a cute moment with rookie Taylor Featherston before taking the field. Being the rookie can be tough on a baseball team.” 5/27/15

Matt Brown

Camera Information: Nikon D4s 24mm F/5.6 shutter speed 1/800

“Angels bench coach Dino Ebel is always getting picked on by Albert and Erick. It happens more on the road. I captured poor Dino being swung in the air during batting practice in Oakland.” 4/28/15

Matt Brown

Camera Information: Nikon D4s 70mm F/2.8 shutter speed 1/2500

“Over the last couple of years, the players have become very good at nailing their teammates during post-game interviews. In this photo, Hector Santiago sneaked up on Kole Calhoun and blasted him with a head shot of Bodyarmor. I love the spray and form created in the image.” 7/28/15

To read the original article, go here.

As 2015 comes to a close (we can’t believe it, either!) we are looking ahead to the new year. Website design trends change rapidly in this day and age – so we wanted to get a head start on what will be popular in 2016. Check out our list below and feel free to leave your predictions for trends in the comments!

Responsive Design

We know, we know – this is nothing new. But we think it’s important to reiterate that with the rise in mobile devices/tablets to conduct Internet searches, responsive design isn’t going anywhere anytime soon. In fact, mobile Internet traffic has now overtaken desktop traffic. Many businesses used to have to maintain two separate websites (one for desktop and one that was mobile-friendly) however, with responsive design and the use of HTML5, your website will automatically scale to fit the size of the device someone is using to browse. liveBooks’ new platform – liveBooks8 – is built entirely on HTML5 and allows you to easily preview what your website will look like on any type of device.

liveBooks8 allows you to preview what your website will look like on desktop, tablet, and mobile devices.

Unique Usage of Image Galleries and Layouts

With many website design companies offering templates to create your website, it is easy to feel as though your site is “cookie-cutter.” The good news is that 2016 will see a rise in unique website layouts and usage of galleries (and liveBooks8 has some pretty cool options for customizations!) that will allow you to tailor your website to completely fit your business. Plus, these new options for unique layouts will give the user an entirely original experience when browsing your site – automatically making it more memorable.

Focus on Typography

Google Fonts has made finding a font to fit your business readily accessible (and free!) – and expect a lot more emphasis on font styles, sizes, and weighting in 2016. Customizing the typography used on your website not only allows you to make those templates your own, but can add a ton of value to how users and potential clients perceive your website and business. With the new liveBooks8 platform, you will have access to Google Fonts directly in the edit screen.

Full-Bleed Photos and “Hero” Images

With the updates in technology and the fact that most websites can now support high-resolution photos without compromising load time, full-bleed images that span the entire screen and hero images will conttinue to be a trend in 2016. The idea is that these large, high-quality images grab the user’s attention as soon as they hit the site – and by choosing the images on the homepage you can direct your audience’s attention to the things that are most important about your business.

Social Media Integration

Just like responsive design, the integration of social media into your website is not a new trend. However, in 2016 and beyond it will be almost imperative that all websites have a way for users to engage on social media. Having your social icons (Facebook, Twitter, Instagram, etc) on every page of your website will give your audience more ways to keep consuming your work in different types of settings. Allowing for a “Pin It” button on your images will make it incredibly easy for potential clients to get your photos on their Pinterest boards. Bonus: the “pin It” button will automatically link directly back to your website when someone clicks on one of your images on Pinterest.

What are your predictions for design trends in 2016? Are you making any new updates or refreshes on your website? We’d love to hear about them!

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