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The importance of having a mobile-friendly website for a photographer or creative should not come as a surprise. The percentage of mobile traffic has surpassed 50% on many sites, and Google (as they are known to do) is once again switching up their algorithm to cater to this growing number.

On Tuesday, April 21st, Google will start using mobile-friendliness as a ranking signal. This means that Google will now start marking your site as mobile-friendly (seen in screenshots below) to determine if your site should rank higher in search results. To put it simply, if your website or blog is not mobile-friendly, it will be penalized by Google when a user is doing a search on a mobile device. Google says that it is doing this so that “users will find it easier to get relevant, high quality search results that are optimized for their devices.”

google_update

 

What does this mean for you and your liveBooks site?

To ensure that your site is not negatively affected by this new change when someone searches using a mobile device, it is important that you make sure Mobile 2.0 is enabled in your editSuite. Mobile 2.0 was built with this new algorithm in mind to optimize your mobile presence. It will transform your liveBooks site into a clean, easy-to-navigate, photo-centric experience for all users on all types of mobile devices.

 

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You will also want to check out Google’s Mobile-Friendly Test to confirm the compatibility of your site and blog.

Additional Resources:

editSuite Help – Enabling Mobile Websites

Mobile Websites 2.0 FAQ

Google’s Mobile Guidelines

Google Webmaster Help Forum

5 Benefits of Mobile Websites

Need help enabling Mobile 2.0 in your editSuite? Contact our support team at support@livebooks.com

Todd Beltz, a commercial and editorial photographer who specializes in culinary, space, and travel images, has a website that is so colorful and eye-catching it seems to pop off the page – yet still manages to be extremely clean and easy to navigate.

Here’s what Todd had to say about his site – and don’t forget to head on over to www.toddbeltz.com to see more!

todd beltz website

 

Q: How would you describe the aesthetic of your website in three words?

TB: Minimalist, easy, clean

todd beltz website 1

 

Q: How do you choose the photos that you display on your homepage?

TB: Choosing photos to put up on my website is a tough job as a photographer. I may find a picture I took to have special meaning and want to display it but it won’t particularly hold any interest to the viewer. So I generally choose photos that will hopefully draw the viewer in to want to see more.

todd beltz website 3

 

Q: How often do you  update your website?

TB: This varies depending on my work schedule, but I do try to update it with new material at least twice a month.

todd beltz website 2

 

Q: What is your favorite feature that liveBooks offers?

TB: I have a few favorites but if I had to pick one it would have to be the SEO that liveBooks offers.

todd beltz website 4

 

Have a website that you’d like us to feature? Email us at social@livebooks.com!

Photography workshops are one of the most important things to attend in order to continue your education as a professional photographer. The ability to gain new skills from the best and brightest in the field plus make invaluable contacts from all over the country (and the world!) is essential for the longevity of your own business.

There are literally thousands of photography workshops that happen around the world each year. How do you choose one that’s right for you? Read on, because we’ve compiled a list of traits to look for and tips to help you when deciding on a photography workshop to attend.

Figure Out WHAT You Want to Learn

With the plethora of choices out there, it is important to first decide what type of workshop you are looking to attend. Are you wanting to do something more hands-on, such as a photo-tour or expedition? Or do you want to learn more technical skills? An editing class to help with your digital workflow? Or maybe you want something more focused, such as learning how to shoot macro, or increasing the sharpness of your photos. Whatever you decide, when you figure out what skill you are most looking to acquire or perfect, that will automatically narrow down your choices of workshops.

Make a List

Once you’ve narrowed down your focus, make a list of what you want to learn and the things you want to leave the workshop knowing. While the internet is a powerful tool, once you begin your search for a workshop it can be very overwhelming. Having that hand-written list of what is most important to you will help keep you on track. Writing down your goals will also give you an idea of how much time you need to commit to a workshop or class. Workshops typically span one to three days on average, while a class will last over several weeks or months, with each session being a couple of hours long. If you find that your list is getting long quickly, maybe enrolling in a long-term class would give you maximum benefit.

Start Your Search

Once again, the internet is an extremely powerful tool. Use it to get you started, but don’t limit yourself to it, especially because not all classes or workshops are well indexed by search engines. Check around for local photography clubs who may be offering a class for non-members. Check out websites for community colleges and local trade schools. Utilize your network! Ask around for recommendations, especially if you know someone in your same field or specialization or if you simply admire their skill or style. Know who the top dogs are in your field and check out their personal website to see if they are teaching any workshops.

Dig Deeper

Once you’ve selected a handful of classes or workshops that are interesting to you, start digging deeper on the class and instructor. Getting a copy of the syllabus is a given (so you can see exactly what the class covers) but here are some other things to think about when making your final decision:

  • How many students are allowed in the class? – Some workshops are smaller and more intimate, with less than 25 people. These types will give you more one-on-one time with the instructor for feedback and critiques of your work. Larger classes will provide more opportunities for group work and can be a good way to network and bounce ideas off each other.
  • How long as the instructor been teaching? Not to say that the instructors who have been teaching the longest are always better, but it does give you a good indication that they love what they do, and more importantly, love teaching.
  • What do past students say about the class/instructor? – We use reviews and feedback each and every day to make decisions, from what restaurant we should go to for dinner, to which dentist we should make an appointment with. A photography workshop is certainly no different! Seek out feedback from past students. Many instructors will post reviews or quotes on their websites when they are promoting a workshop or class, making that information pretty readily accessible.
  • What are the financial costs? – While most (if not all) of these classes certainly won’t be free, there are definitely multiple factors to consider when trying to get the most cost-benefit out of a workshop. First off – what’s included in the cost? Don’t make assumptions, especially if you are taking an expedition. Are textbooks or other materials included? Meals? Cabs from the airport to the hotel? Equipment? What about a refund policy if your plans should change?
  • What is the class structure like? – Some workshops are more structured and stick to a textbook very closely, while others are fluid and more flexible, allowing students to work in their own topics of interest. Additionally, some classes are lecture and presentation heavy, while others will be more hands-on and give students lots of time to play around and practice skills and get feedback from the instructor. Figure out which type is most appealing to you.
  • What happens after the class is over? – Once the class or workshop is over, is there any follow-up from the instructor? Are you able to ask questions at a later point in time once the information has sunk in and you are able to practice the skills on your own? Choosing a class with an instructor who is open to continued communication will not only build your network but facilitate learning long after the class is completed.

Ultimately, all the research on a class or instructor can only take you so far. What’s really important is that you take the opportunity (finances allowing) to learn in multiple types of settings and from a variety of teachers so that you can best determine what type of structure is right for you.

Are there any other tips you’ve discovered from attending workshops? We’d love to hear about them!

Here are some additional resources for choosing a great workshop:

How to Choose a Photography Class or Workshop

Choosing a Photography Workshop or Tour

How to Choose a Photography Workshop

Artist Claire Rosen, who specializes in fine art, as well as fashion and advertising photography, and was named in Forbes 30 Brightest Under 30 for Art and Design in 2012 and 2013, has one of the most unique yet easy-to-navigate sites we’ve ever seen.

Here’s what she had to say about it – and don’t forget to check out her photography, it’s absolutely stunning!

Q: How would you describe the aesthetic of your website in three words?

CR: Branded, Functional, Cohesive

claire rosen website

Q: How do you choose the photos that you display on your homepage?

CR: The images selected for display on the homepage were chosen to reflect a cohesive vision in my work that didn’t draw lines between fine art or commissioned projects.

claire rosen website 1

 

 

Q: How often do you update your website?

CR: I update my website as I have new projects or information to share.

claire rosen website 4

Q: What is your favorite feature that liveBooks offers?

CR: That it is so easy to use and update that I don’t ever have to worry about it!

claire rosen website 2

 

Check out Claire’s full site: www.claire-rosen.com and follow her adventures on Instagram: @clairerosenphoto.

Have a website that you’d like us to feature? Email us at social@livebooks.com!

 

 

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