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Covenant House headquarters in Manhattan during a candlelight vigil for homeless teens. ©Nina Berman/Do1Thing.org

Miki Johnson: Tell me how you’re working with other non-profit organizations.

Najlah Hicks: We’re working with two major non-profits. The first and the biggest is the Covenant House International. Covenant House is the largest provider of services to homeless teens. Our second partner is StandUp For Kids, which is an all-volunteer group that helps teenagers on the ground. We believe that in order to produce good work, we have to partner with a non-profit that is on the ground every day and has a long history of working with this population.

Again, we’re not experts on homelessness. For us, it’s very important to figure out who the expert on homelessness is and then partner with them. Working with those organizations gave us access to kids that we would never have access to otherwise. We ended up partnering with over a dozen non-profits. But the biggest is Covenant House, and we drove all donations to them.

All of the photographers or editors we work with, even Pim Van Hemmen and I, the co-founders, we’re all volunteers. We raised –- we’re still calculating what’s coming in –- but we know so far about $30,000 in cash donations, and tens of thousands of items were donated nationwide. And we didn’t charge Covenant House a penny.

Our idea for long-term is to pick a cause each year. It could be AIDS, it could be cancer, it could be famine, but always something that affects youth and children. Then we find who’s doing the best work in the non-profit world and we partner with them.

MJ: I was blown away to see the big names on your list. Why were photographers and editors so eager to collaborate with you?

NH: A lot of people thought we would have to give them a hard sell. I didn’t have to give them any sell at all. We asked somebody and boom, they’re already on top of it. That’s how we ended up with 32 Pulitzer Prize winners and 75 editors, photographers, and designers.

Leandra Hollaway and Michael Cunningham check out their new room at a friend of a friend's. ©Judy DeHaas/Do1Thing

We started off with photographers we had worked with at the Heart Gallery. Nina Berman, Mark Peterson, Ron Haviv, many of the VII photographers, Martin Schoeller, Bob Sacha. Those guys knew first-hand the power of what they’re doing. The kids that they photographed at the gallery are getting adopted. So when I told them, look, this is what we want to do, it was an immediate yes. Then they contacted their friends, who contact their friends, who contacted their friends. It took literally less than two weeks to get a phenomenal team to come together and do it all for free. If you were to quantify what this would cost, it would be a million-dollar project.

And now these photographers want to go back. They want to do more. They want to follow these kids. Want to know if they can stay long-term. This photographer Mark Peterson was shooting for three months, documenting this one teenager, and will continue to document her. He’s looking to do a two- or three-year project on her. Again, all for free.

I think what happens is, when you get to the point when you’re in your 30s, 40s, and 50s, you realize you’ve covered everything that you can cover: famine, wars, floods, fires. You get to the point where you ask, When I leave this life, what do I want to be able to say about my work? Yes, I documented history. That’s great. But how much greater is it to be able to say that I changed the history of a life?