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May 2nd, 2018

Website of the Week – Jessica Punter, Freelance Fashion Stylist

Posted by liveBooks

Jessica Punter is a freelance fashion stylist, grooming journalist, brand consultant and copy writer with over 15 years experience, specializing in the menswear industry. Her first break was in 2001, an internship at a magazine called FHM Collections, which was a spin-off fashion title to FHM, the biggest selling men’s magazine in the UK at the time. From there she worked her way up from Fashion Assistant to Fashion Director. She joined British GQ in 2011 and was there until she went freelance last Autumn.

In addition to styling many celebrities she has also interviewed some of the world’s most famous sporting personalities, actors, musicians and designers including David Beckham, Justin Timberlake and Tom Ford.

James Franco by Nick Wilson

Q&A with Jessica Punter

Q1. How would you describe the aesthetic of your website in three words?

JP: Clean, clear, simple.

Q2: How often do you typically update your website?

JP: Usually once a season when I have fresh editorials to upload.

Josh White House by Brock Elbank

Q3:. How do you choose the photos that you display on your homepage?

JP: I go with my personal favorites plus a selection to show the breadth of my work: that I can do celebrity, sportswear, formal tailoring and that I cast diverse models and work with great set designers.

Ansel Elgort and Dane DeHaan by Christian Oita

Q4: What is your favorite feature of liveBooks?

JP: With my previous website I was limited to just a single image for my home page. Now have a landing/home page that uses multiple images and gives potential clients an instant overview.

Q5: What’s one piece of advice you’d offer to someone designing their website?

JP: It’s so much easier to design it than it looks.

Michael Caine by Greg Williams

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