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Boston-based photographer Winslow Townson has over 25 years of experience photographing news, sports, features, and stories. His journalism background shines through in each of his images and this week we wanted to feature the fantastic job he’s done designing his website.

Check out what he had to say about what went into his site’s design and then head on over to www.winslowtownson.com to view the full thing!

Q: How would you describe the aesthetic of your website in three words?

WT: Clean, Vibrant, Easy

Q: How do you choose the photos that you display on your homepage?

WT: Since most of my work is sports related, I do a slideshow of sports pictures based mainly on the sports of the current season and the sports on the seasons that are coming up soon.

Q: How often do you update your website?

WT: I do my best to update my website’s “Recent Work” page after every assignment so that I keep it fresh and clients can see what I’ve done lately. I do a very tight edit of the images with usually just one or two selections from each job.

Q: What is your favorite feature that liveBooks offers?

WT: Definitely the editSuite. It is so easy to change images quickly, rearrange categories and change the homepage slideshow. That is one of the things that attracted me to liveBooks – it’s so user-friendly!

Q: What’s one piece of advice you’d offer to someone designing their website?

WT: Make it user-friendly. That can mean many things from simple navigation, readily available contact information, and quick loading images to tightly editing your images so that there are not too many in any one category. It’s frustrating when you can’t easily figure out how to navigate through pictures and through the site. I heard one editor of a national magazine say that if a site takes too long to load or he can’t figure out how to look at specific images quickly he will just close out the site. When he would stay with a website he would spend a few minutes maximum to get a feel for the photographer. So the user needs to get to where they want to be quickly and easily and not have an overwhelming amount of content. Having contact information readily available is obviously an aspect of being user-friendly. I put all my contact information at the bottom of every page.

Have a website you’d like us to feature? Email us at social@livebooks.com.