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Archive for 2009

This is a question I get a lot from readers. Do I need to move to LA or New York or other big fashion market to have a successful fashion photography career?

In the past I have offered a diplomatic answer because I know the question is coming from a place of apprehension, and I hate to be one of those arrogant asses who throw out an answer that will potentially change someone’s life without being sensitive to their context. But the question came up again in reverse form this week via email: Do I need to stay in Los Angeles to start my career, because I’m really over this city. So it’s time to address the question definitively. The short answer is, yes.

If your goal is put out a shingle and make a nice living as a local fashion photographer, then there are alternatives to moving to a big market. But if you’re looking for myriad opportunities to turn your talent and training into a career, you must immerse yourself in an epicenter of the industry. I say this with conviction because, had I moved back home instead of staying in Los Angeles after I graduated from school, my career would be a shadow of what it became.

Big city big opportunities for you and thousands of your peers
Aside from the obvious factors of logistics, knowing no one, and not knowing the terrain, moving to a city where there is an advertising or fashion/celebrity market is intimidating because you’re not the only one trying to make it. In fact there are a lot of you trying to make it, and you’re all probably pretty good at making pictures. These are your comrades and your competition.

Despite what you’re probably thinking, jumping into a pool with so much good talent is one of the healthiest things you can do for your career. Not only will you be exposed to styles and methods that you’ve never imagined, you will lose sleep trying to sort out how to compete. And that is where the magic lies: in the Darwinian epiphanies where you conjure an idea that’s better than the next guy’s. That’s one kind of creative motivation that can only come from the pressure of friendly competition.

More entry-level job opportunities in your field
Big markets, especially L.A. and New York, have a lot of of entry-level job positions in your field. This is valuable for making a buck, staying abreast of the industry gossip, getting exposed to the names of the industry players, and generally understanding the vibe of the career you’ve chosen. These jobs also carry little expectation of a long-term commitment. As soon as anyone who works for me starts exhibiting flawless performance, I know they’re about to depart for the next level of their life. You should go into these jobs with the same attitude: expecting to leave as soon as you’ve learned all you can, or you’ve saved enough money, or you’ve built your portfolio enough to start showing — whatever the reason, have an exit strategy. But, like I say in my book, never forget where you come from either. If you move past the people you work with, never lord your success over them. Remember you would be nothing without them.

More opportunities to shoot for money
I am forever grateful for the vast headshot market in Los Angeles. During lean times when I was seriously questioning how I was going to pay my bills, I was saved by the actor community. Headshots are not the most glamorous of shooting jobs, but it is a market you can break into fairly quickly and cheaply. All you need is a nice location with good natural light and a camera. Do a good job with one actor and they will recommend you to their friends. Clients usually pay in cash on the day of the shoot and the gig is a short term commitment. Best of all, it doesn’t adversely affect your reputation like shooting an ad campaign for an Alpaca porn DVD. (I’m not admitting anything here.)

Masters and heroes live in the big markets
Large markets tend to attract the heavy weights of the industry. Not only will you probably get to meet one of your heroes, you will interact with all kinds of editors, art directors, and writers who are masters of what they do. You can’t beat this type of exposure. Not only for your career, but for your sensibility as well. I can write volumes of what it’s like on the other side of magazine and agency doors, but you’ll never really feel it until you experience it for yourself.

If you can, transition slowly
When I first moved to L.A. from San Francisco, I was visiting model agencies trying to expand my model testing career on the side while going to school. It certainly made it easier to get my ass kicked in the real world when I could always return to the safety of school. I highly recommend this path, it lessens the shock of the transition. If you are out of school or not going to attend school, the transition to a new city can be tough. But once you get through the first year of emotional tumult, you’ll be acclimated and focused. That’s when the fun begins. Be smart, always keep in mind why you moved, and keep your eyes open — golden opportunities rarely present themselves the way you expect them to.

On April 3rd, photographer Chris Linder and science writer Helen Fields joined a team of 38 scientists for a 40-day expedition to study the impact of climate change on the Bering Sea ecosystem. While crisscrossing the Bering Sea, the science team will be collecting tiny marine plants and animals, water samples, ice cores, mud—in short, data on just about everything that defines this environment. Chris and Helen will post photo essays, sounds, and videos to the Polar Discovery website every day, as part of the Live from the Poles project, which is funded by the National Science Foundation and the Richard King Mellon Foundation. And every Monday Chris will share his favorite images here, explaining why he likes them, how he shot them, and why you should care about climate change in the Bering Sea. Don’t miss Chris’s insightful posts on writing the grants for such science-based photo expeditions and preparing for a sub-zero photo shoot.
The Healy at night. Photo by Chris Linder, courtesy WHOI

Floodlights light up the twilight sky on the Coast Guard icebreaker Healy. Photo by Chris Linder, WHOI

It’s 11pm, and the sky has just melted into the electric blue of twilight. I’m covered head-to-toe in fleece but the wind is still sneaking chilly fingers down my back. Stretched out in front of me is 420 feet of US Coast Guard icebreaker, and at my back is the ice-covered water of the Bering Sea. The crew has just turned on the icebreaking floodlights, and the beams stab out into the night like dueling light sabers. All I need now is for the ice to cooperate. Too much sea ice, and the vibration of the ship’s hull crunching through it, will destroy my 6-second exposure. I wait, gloved finger on the cable release and my other hand on a tripod leg, until I feel the vibrations subside. The ship turns, the full moon slips behind a cloud… Click. Mirror up. Click. Shutter open. Thunk. Shutter closed, mirror down.

This first week has taught me that the best light in the Bering Sea happens after the sun goes down. For the first five days, we had nothing but lead-gray overcast skies. I can only do so much with a plain white, no-contrast background. Night to the rescue. As soon as it started to get dark on that first night, the deck lights came on and bathed the scientists and sea ice with beautiful light. Since then I’ve spent as much time as possible shooting the “available darkness” between dusk and dawn.

Speaking of dusk, it’s getting late, the ship is stopped, and instruments are about to go in the water. It’s time to zip up the exposure suit, pull on my waterproof, steel-toed boots and hard hat, and hit the deck with shutter blazing.

  • The Unlikely Weapon, a documentary film about the late photographer Eddie Adams, opens in New York’s Quad Theatre today (April 10) and will be screened across the country in coming months. Adams is most remembered for his iconic image of Saigon police chief General Loan shooting a Vietcong guerrilla at point blank, which won him the Pulitzer Prize and World Press Photo, and for starting one of the best PJ workshops in the country. Check out this article and slideshow of Eddie’s work on NPR and this New Yorker story about his recent retrospective.
  • Just as we thought the Fairey poster saga was dying down, we read about some new development at Conscientious. Apparently Fairey posted a long comment a few days ago explaining his views on the use of Mannie Garcia’s photo in the HOPE and PROGRESS posters, in an effort “to protect the rights of all artists, especially those with a desire to make art with social commentary.” New York gallerist James Danziger wrote an open letter in response to this, essentially saying how disappointed he was with Fairey’s denial of the source of the image.
  • According to Reuters, Iranian-American photojournalist Roxana Saberi, who has been detained in Iran’s infamous Evin prison since January, has been charged with espionage and her trial will begin next week. In Iran, espionage can carry the death penalty. U.S. Secretary of State Hilary Rodham Clinton expressed her concerns to the news and demanded Saberi’s immediate release.

After dedicating nearly a decade to personal work and finding his own vision, fashion and advertising photographer Dietmar Busse is starting to seek out assignments again. Putting yourself out in the market is never easy, but Dietmar feels confident, in part because of the self-understanding he gained during his hiatus. In this discussion he suggest that every photographer take a step back and ask themselves why they make photographs before they go any further. Being honest with your answer may be the hardest — most rewarding — thing you can do.
©Dietmar Busse

©Dietmar Busse

Q: What do you see as your greatest success from your eight years of personal work?

Dietmar Busse: The most important thing that came out of that time was that I found my own language as a photographer. There was so much I had to learn about who I am as an artist and as a human being. For example, I don’t like to be in a crowded place with a lot of people I don’t know — and I like it even less if I have to take pictures there. It makes me completely nervous and I just want to leave. On the other hand, I really enjoy being with just one person in the room and taking their picture. I learned how to create the right atmosphere for my shoots, and consequently my work has become much more focused.

MJ: What has your experience been now that you are moving back into fashion and commercial photography?

DB: In many ways it’s much easier now. Getting some distance has helped a lot. I think I am much humbler now, and I appreciate every opportunity to do my work.

The most difficult thing has been to get access to the “right” people. So much of this business is social networking, and it’s a real challenge to rebuild a support system. But once I sit down with an art director or editor, I feel really comfortable. I think my work has a definite point of view, and people either like it or they don’t — it’s pretty straightforward. I am almost a bit embarrassed to say it, but I absolutely love showing my work now, and I am sure clients notice that.

MJ: Do you have advice for young photographers who are in a similar situation to you when you started out?

DB: I think it is very important to know what you want. Be honest with yourself. Why do you want to be a photographer? Why do you take pictures? Are you interested in the money, the models, self-expression?

At least for me it took quite some time to figure this out in my head, and later to build a body of work that corresponded to that. But I believe it was totally worth it. As we know, so much of our culture is about being richer, more beautiful, more famous, and all of that. People are divided into winners and losers. It’s important not buy into that. I think building a strong sense of self helps you to be immune to that and will hopefully lead you to create something unique and photographs that are meaningful to you.

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