I got my site in 2008, as part of the National Geographic All Roads photography award supported by liveBooks. It was the most exciting part of the award since it was something that had a longer term effect on my international career. We worked together with a designer to achieve the look that I wanted: something simple and professional that allowed the photographs to speak for themselves. The editSuite makes it so much easier to change and update content, I could not chase down my web designer in Baku, Azerbaijan where I used to live each time I wanted to upload a new portfolio. I can now change the entire website in one day and more importantly, I can do it myself, something that was unimaginable to me before!

I currently live in Cairo, Egypt and with my site being part of an international platform, this move did not present any problems. I use my site all the time both with editorial clients and print buyers. I also like the way liveBooks is keeping the pulse on all the latest technological developments, e.g. making websites i-Pad compatible with only one click, introducing Scaler etc. I think the ease of the new website and the smart design has increased the traffic to my site and therefore exposure to my work.

Rena Effendi, Photojournalist