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John Johnston is an advertising and editorial photographer based in Denver, Colorado. His client base includes Chipotle, Ford, Forbes, Guiness and Newsweek. To see more of his work and liveBooks8 website, visit: www.johnjohnstonphotography.com.

I’m originally from Southern California, but now live in Denver with my wife and two girls. I went to art school to be a painter/printmaker, but decided to go into photography. I fell in love with it and found a way to do both photography and my artwork. I shlepped bags for photographers out of school and decided that I was ready to go out on my own. I called everyone I worked with and told them that I was done working with them to pursue my own career. I have been shooting now for 16 years.  I shoot advertising and editorial work. I love meeting people, I love going places, I love that I get to live in a creative world. I am really fortunate to do so many fun things every day.

Q: How would you describe the aesthetic of your website in three words?

JJ: Clean, honest, storied

Q: How often do you typically update your website?

JJ: With the new site it is a lot more often. I like to update with at least a group of 6-8 images. If there is something I am super excited about, I will update it right away.

Q: How do you choose the photos that you display on your homepage?

JJ: There is definitely a connection to the photos. They can be brand new or something that is a little older. There is always a story about the location or maybe the person I met. I add the photos that make me happy.

Q: What is your favorite new feature of liveBooks8?

JJ: Overall it’s pretty easy to get around. Its simple enough that you could change the entire look of the site in just a few minutes.

Q: What’s one piece of advice you’d offer to someone designing their website?

JJ: Keep things simple. Try and make it easy for people to navigate through your site. They probably won’t stay long, don’t confuse them with lots of buttons or menus.

Have a website you’d like us to feature? Email us at social@livebooks.com.