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Don Riddle is a photographer/videographer specializing in advertising photography and image capture for the travel and hospitality industry. Some of his clients include Four Seasons Resorts and Hotels, Ritz Carlton Resorts and Hotels, Rosewood Hotels, Marriott International, and Hyatt Hotels. To see more of his work, visit his liveBooks8 website: www.donriddle.com.
While studying to be an accountant, I enrolled in a photography class at the University of Utah. I instantly fell in love with photography and decided that life as an accountant might not be for me. I moved back to Southern California and enrolled in Brooks Institute of Photography. This started me on a path to a 20 year career of creating images.
Q: How would you describe the aesthetic of your website in three words?
DR: Clean, simple and large! I love the full-page images.
Q: How often do you typically update your website?
DR: I try to update my website every 6 months rotating in newer images from recent projects.
Q: How do you choose the photos that you display on your homepage?
DR: Homepage images need to be impactful and current. I try to keep some of my most inspiring and new images right there in front.
Q: What is your favorite feature of liveBooks8?
DR: The ease of design. I liked the ability to start out with a blank slate and customize the site to my liking. It didn’t take long to learn how the design software worked. That was a big selling point for me.
Q: What’s one piece of advice you’d offer to someone designing their website?
DR: Ease of use for the viewer! I think it is very important that art buyers viewing a site can easily navigate the site. I will quickly leave a site that is too confusing to figure out. You don’t want to give anyone an excuse to move on to the next site. It needs to be instantly apparent how to navigate through the site.
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