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The importance of having a mobile-friendly website for a photographer or creative should not come as a surprise. The percentage of mobile traffic has surpassed 50% on many sites, and Google (as they are known to do) is once again switching up their algorithm to cater to this growing number.

On Tuesday, April 21st, Google will start using mobile-friendliness as a ranking signal. This means that Google will now start marking your site as mobile-friendly (seen in screenshots below) to determine if your site should rank higher in search results. To put it simply, if your website or blog is not mobile-friendly, it will be penalized by Google when a user is doing a search on a mobile device. Google says that it is doing this so that “users will find it easier to get relevant, high quality search results that are optimized for their devices.”

 

What does this mean for you and your liveBooks site?

To ensure that your site is not negatively affected by this new change when someone searches using a mobile device, it is important that you make sure Mobile 2.0 is enabled in your editSuite. Mobile 2.0 was built with this new algorithm in mind to optimize your mobile presence. It will transform your liveBooks site into a clean, easy-to-navigate, photo-centric experience for all users on all types of mobile devices.

 

You will also want to check out Google’s Mobile-Friendly Test to confirm the compatibility of your site and blog.

Additional Resources:

editSuite Help – Enabling Mobile Websites

Mobile Websites 2.0 FAQ

Google’s Mobile Guidelines

Google Webmaster Help Forum

5 Benefits of Mobile Websites

Need help enabling Mobile 2.0 in your editSuite? Contact our support team at support@livebooks.com