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December 16th, 2016

Announcing Our Webinar Series!

Posted by liveBooks

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liveBooks is proud to present its first ever webinar to our dedicated clients! We understand that navigating through a new editor can be a challenge and may seem intimidating. This is why we would like to invite you to join us for a walk-through of the platform editor.

This webinar will be hosted by liveBooks Support Specialists, David Sandstrom and Lily Larsen. Join us as David and Lily explain the key features of the liveBooks8 editor and show you how to fully customize your website! You can ask questions live which they’ll answer at the end.

Click here to sign up now!

If you have any questions regarding the webinar, please email us at social@livebooks.com.

Posted in Webinar

Tuesdays Tip

The liveBooks8 platform allows you to swap out images, edit text, and change layout all within the Design view of your website editor. With this tutorial, you’ll be able to swap out images from the design view on your liveBooks8 dashboard quickly and easily.

  1. From the main dashboard view, click the design view.
  2. Select the page you wish to change images on.
  3. Move the mouse over the image you wish to swap out and click the change image icon.

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4. You will be prompted to pick the replacement image from the image library.

5. Choose the image you want and click add images.

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6. View your changes and click publish!

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If you have any questions while publishing your site, we urge you to contact our Support team at support@livebooks.com!

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Cameron Karsten is both a photographer and film-maker. His work ranges from portraiture to lifestyle photography. He had worked for clients such as Discovery Channel, Bank of America, Delta Air Lines, and Microsoft. To see more of Cameron’s work, visit his liveBooks8 site: www.cameronkarsten.com.

I began my career as a writer, spending my twenties backpacking around the world in search of stories, characters, and experiences. I began a blog, attained followers, sold travel articles, and by the advice of someone, I was encouraged to post photographs with my written stories. At this time, digital photography was gaining momentum, so I traded in my Nikon film camera for a small point-and-shoot. I kept writing but slowly overtime, I had the desire to tell stories with photos instead of words. This led to a 2-year program in commercial photography, which led to assisting and digital-teching for professional photographers, which has now grown into a career as a commercial photographer. I still write and have a love for the craft, but I now shoot motion alongside my photography. When I step back, they’re all a form of storytelling, so I’m grateful for each trade.

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Q: How would you describe the aesthetic of your website in three words?

CK: When I switched platforms to the new liveBooks8 I was seeking something clean, simple, and bold. These would be the three words I’d use, and maybe throw in elegant as well.

Grundens recreational and commercial fishing clothing line in Florida Keys

Q: How often do you typically update your website?

CK: Typically I update my website every couple of months, but it also depends if new work I finish fits within my projects and portfolios. Sometimes it’s sooner, sometimes it’s later, but I look at it and analyze the content every few days, seeking a better edit or a new perspective that’ll improve my presentation. But I admit; I am my own worst editor.

Puget Sound Restoration Fund CSA volunteer oyster harvest - Port Madison, Bainbridge Island, WA

Q: How do you choose the photos that you display on your homepage?

CK: I want the homepage images that represent my projects and portfolios to be striking and to me that carries a sense of emotion with regards to light, shadow, and lines. Most of them are during sunrise or sunset, or are dramatic in the sense of scale and design. Obviously, I’m looking to attract creative directors, art buyers and project managers to dig deeper into my website whether it’s a personal project or commissioned portraiture.

Grundens recreational and commercial fishing clothing line in Norway

Q: What is your favorite new feature of liveBooks8?

CK: My favorite new feature of liveBooks8 is the fullscreen homepage allowing the images to be big and bold. I want the first glance at my website to be striking and be utilizing the full screen with scrolling images, this becomes effective.

Bone Fishing in Belize off Ambergris Caye, TripAdvisors top island in the world

Q: What’s one piece of advice you’d offer to someone designing their website?

CK: If I could offer advice on designing a website, I’d say utilize peers and professionals to help you edit your work. I’ve put my photography in front of many peers and strangers, receiving a whole gamut of feedback. It has shaped how I present my work, as well as helped hone my skills as a storyteller. The liveBooks8 support staff was also diligent throughout the process of transitioning my website to the new platform, which I appreciate and I’m grateful for.

Grundens recreational and commercial fishing clothing line in Florida Keys

 

Puget Sound Restoration Fund CSA volunteer oyster harvest - Port Madison, Bainbridge Island, WA

Have a website you’d like us to feature? Email us at social@livebooks.com.

holiday-music

December is a time for giving and sharing with those closest to you. Between family gatherings and reuniting with friends, we know that this is a special season! Here at liveBooks we want to kick the holiday season off right. Our December Spotify playlist is dedicated to the holiday season and all the songs that bring about warmth and good wishes.

Whether you’re updating your liveBooks site, editing photos from your holiday shoot, or drinking some eggnog around the fireplace, we hope that there is something on our December playlist that can help keep you merry and bright!

Is there a holiday song that you have on repeat right now? Tell us which one at social@livebooks.com!

Posted in Photography
December 7th, 2016

Meet the Team | Corina D.

Posted by liveBooks

Meet the Team
dsc_8610Meet Corina! Corina is one of our amazing and talented Support Specialist. She has been working with the liveBooks company for four years now and we could not be any more proud of her work. She works one on one with our clients to make sure all of their support questions are responded on time and that problems are solved immediately.

 

Quick Facts: 
Hometown: Brasov, Romania
Favorite liveBooks8 Feature: Gallery layouts – they give the client so much power to display their work in a variety of ways!
Favorite TV Show: Friends
Words to live by: “Once you replace negative thoughts with positive ones, you’ll start having positive results.

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Nadège Barnes is a Wedding Photographer based in Southern California. She has photographed more than a hundred weddings and is scheduled to appear in many premier bridal shows within the coming year. To see more of her work, visit her liveBooks8 website: www.frenchromancephotography.com.

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I was born in the South of France in 1975 and was passionate about photography throughout High School and College, where I took photography courses. In 2002, during a visit to Los Angeles, an actor asked me to take photographs of him after an interview I was doing for a magazine. When I gave a sample copy to him, he was amazed by the quality of my work and recommended me for other jobs. The Magazine (Spirit) published my photographs right away and offered me more opportunities to photograph.

I was officially a professional Celebrity Photographer and was doing many red carpet events and professional opportunities within the months following.

Unfortunately, in 2004 the Spirit magazine was sold to a different company and I was not offered an opportunity to stay with the new company. I decided to travel the U.S. for a while and this is where I met my husband, Doug. I then moved to California where I began my family.

At the end of 2008, I retook my photography career but dedicated my work to Wedding Photography. I booked my first wedding client within a month and have since booked over one hundred weddings.

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Q: How would you describe the aesthetic of your website in three words?

NB: Clean, elegant, and practical.

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Q: How often do you typically update your website?

NB: I update it fully once a year. I update it every month for bridal show update events. The gallery section is one page I update the most – every time I am done with a session.

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Q: How do you choose the photos that you display on your homepage?

NB: Just my best work and the ones that won awards.

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Q: What is your favorite new feature of liveBooks8?

NB: They customize everything for you and their templates can be adapted and changed easily.

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Q: What’s one piece of advice you’d offer to someone designing their website?

NB: Have someone that is designated to your website maintenance that you can call if you need something specific changed that the template can’t offer. With liveBooks, it’s Adam. He is always the one that helps me with my website.

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Have a website you’d like us to feature? Email us at social@livebooks.com.

Posted in Photography

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Katee McGee is a California-based international award winning editorial and commercial photographer, serving the wine industry! Since 2005, Katee has specialized in wine-related photography and has shot in some of the world’s premier vineyards and estates in California, Italy, and France. See more of her work on her website: www.pendergast-mcgee.com.

How did your career begin as a professional editorial and commercial photographer?

My first paid professional gig was as a unit stills (set) photographer for Universal Pictures on location for the movie The Hitcher II. It was exciting and so fun to be a (albeit small) part of a larger group of creatives. Great energy – I learned a ton on that shoot. Most exciting was that they chose one of my images as the hero image for the poster and DVD cover.

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How did you become interested in the wine industry specifically?

I grew up in the wine industry, running through vineyards and playing hide-and-seek with my brothers on the weekends in the enormous 4-acre barrel room of historic Almadén Vineyards. Back in those days it was still listed in the Guinness Book of World Records as “the World’s Largest Covered Wine Cellar”.

My dad has worked in the wine industry in sales and marketing since before I was born – and still does. Through that exposure to the industry, I began noticing the imagery inherent to wine and its culture at a really young age. In addition, my father always brought a lot of enthusiasm to whatever his latest projects were and I think it rubbed off. In a sense I think I was “sold” on wine and the wine country culture long before I was ever able to actually partake.

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Would you say that you are a wine enthusiast?

Of course. I have had the privilege of not only photographing incredible wine locations around the world, but also have had the opportunity to taste the amazing wines at those locations. Wine culture is really all about sharing. Sharing stories, sharing your hospitality and sharing something you’re proud of. Artistry and craftsmanship is appreciated and communal in wine culture – everyone wants to share what they’ve made, so my palate was educated by some of the best “teachers” in the world.

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Which is your favorite type of winery to photograph?

I can’t say I have a favorite. Each place needs something different. Sometimes it’s simple, like just capturing the beauty of the location of the architecture. But sometimes it’s more of a challenge. A lot of times, big producers want to look small and artisan and give off a boutique vibe, while some of their smaller boutique counterparts want to present the image of being bigger players than they are, so that make things interesting. I genuinely like the problem solving involved in delivering what each client wants and needs – each client is different and I think it’s one of the best parts of what I do.

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Is there something you would like our viewers to know about wine photography?

Wine photography really requires you to be multi-disciplined. There are so many aspects to it – you need to be able to do a lot of it well. You need to be able to produce striking landscapes, make interesting images reflecting nature and architecture, work as a photojournalist during harvest and crush and around the winery, connect with owners and winemakers to create compelling portraits, and then have the technical studio and lighting skills to create clean product shots.

Most of all, you need to be a storyteller. I know it’s cliched but it’s still true, because at the end of the day you are hired to tell the unique story of the client and their brand.

In pursuit of that unique story, you can also get some strange requests. Frequently, I am asked to visually represent elements of the terroir (For those who don’t know – “terroir” is the unique natural environment in which a particular wine is produces, this includes factors such as the soil, the topography, and the climate in that area.) I remember one gig where the creative brief requested that I show “wind”. lol

But in the end – this is their life’s work. There is only one harvest a year and each vintage is unrepeatable, so creating images that help tell the story of that brand, that vintage, that location, is paramount, and a good wine photographer needs to really understand that on an innate level. Understanding that and respecting that is critical.

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Your approach to wine photography seems pretty versatile – are there other services you provide to your clients?

I have a creative collective called Garage Industries and I coordinate and art direct multi-disciplined creative marketing projects. For example, for one client I’m currently working on a promotional project that includes photography, letterpress printing, original oil-paintings and comic book art, copywriting, video and digital media and my task is to keep all of that coordinated and aligned with the creative direction of the project. I have a deep network of creatives from my years in the business and it’s been great to be able to assemble dream-teams of professionals and work together on specific projects. It’s a great outlet for my more grand creative concepts.

Do you have a special project or photography you would like to talk about?

Since my daughter was born, I have become slightly obsessed with children’s portraiture. After she was born, I found myself spending a lot of time in the world of kids in addition to the world of wines, and I was always kind of put-off by typical children’s portrait photography. I wanted to have images of my daughter that were cool and contemporary and modern – print large. Not something that would look dated and be embarrassing to either of us in 20 years time. I would look at adverts for Gap Kids or Crewcuts and think, “Why can’t I get pictures like THAT of my daughter?” I didn’t find anyone making them so I decided that I would just make them myself. (Years ago I had worked as a Creative Director for two first-generation skate/streetwear contemporary clothing companies in Southern California so the idea wasn’t a stretch.)

Based on that spark, I started putting together custom children’s portrait shoots that follow more of a fashion editorial trajectory, with all the bells and whistles of a commercial fashion shoot – but for “regular” kids who aren’t professional models. (Although in truth, I think many of them could be if their parents wanted to go that direction.) You’d be amazed at how awesome these kids are! I love creating images that are genuine reflections of their unique personalities – no stiff poses, cheesy props or strained, fake smiles – just capturing their pure, beautiful spirits. It’s magic.

I have found that there are other parents like me out there that want images of their kids that are cool, timeless, and done to the highest professional standard. It’s great to be able to offer this level of production and quality to the parents that “get it”. (I knew I couldn’t be the only one!)

To some it might seem a bit incongruous to do both wine photography and children’s fashion portraiture, but if you know me – it makes perfect sense. And anyone who has kids knows that a glass of wine can often be your very best friend.

Cheers!

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November 30th, 2016

Elena P. | Meet the Team

Posted by liveBooks

Meet the Team

photo-on-28-10-16-at-14-17-2We are excited to introduce Elena, our amazing Support Manager! Elena has been working with liveBooks for almost 7 years. In her time with liveBooks she has seen the company evolve into what it is today. The move to migrate our clients to our HTML5 platform has been managed by Elena and her team!

Quick Facts: 
Hometown: Brasov, Romania
Favorite liveBooks8 Feature: Video Galleries! I love that it’s really easy to use and the end result is just awesome!
Favorite Brand: Urban Outfitters
Words to live by: I have found that is you love life, life will love you back.

Posted in Photography

Tuesdays Tip

What’s next once you have finished creating your website? Publishing it for everyone to see! This instructional video shows you how to add your domain name to your liveBooks settings and helps set up all DNS records to correctly point to your liveBooks site. Note: GoDaddy is used in as the registrar example but all settings and changes apply to any domain provider.

If you have any questions while publishing your site, we urge you to contact our Support team at support@livebooks.com!

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John Johnston is an advertising and editorial photographer based in Denver, Colorado. His client base includes Chipotle, Ford, Forbes, Guiness and Newsweek. To see more of his work and liveBooks8 website, visit: www.johnjohnstonphotography.com.

I’m originally from Southern California, but now live in Denver with my wife and two girls. I went to art school to be a painter/printmaker, but decided to go into photography. I fell in love with it and found a way to do both photography and my artwork. I shlepped bags for photographers out of school and decided that I was ready to go out on my own. I called everyone I worked with and told them that I was done working with them to pursue my own career. I have been shooting now for 16 years.  I shoot advertising and editorial work. I love meeting people, I love going places, I love that I get to live in a creative world. I am really fortunate to do so many fun things every day.

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Q: How would you describe the aesthetic of your website in three words?

JJ: Clean, honest, storied

Q: How often do you typically update your website?

JJ: With the new site it is a lot more often. I like to update with at least a group of 6-8 images. If there is something I am super excited about, I will update it right away.

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Q: How do you choose the photos that you display on your homepage?

JJ: There is definitely a connection to the photos. They can be brand new or something that is a little older. There is always a story about the location or maybe the person I met. I add the photos that make me happy.

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Q: What is your favorite new feature of liveBooks8?

JJ: Overall it’s pretty easy to get around. Its simple enough that you could change the entire look of the site in just a few minutes.

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Q: What’s one piece of advice you’d offer to someone designing their website?

JJ: Keep things simple. Try and make it easy for people to navigate through your site. They probably won’t stay long, don’t confuse them with lots of buttons or menus.

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Have a website you’d like us to feature? Email us at social@livebooks.com.

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