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February 28th, 2018

Website of the Week – Wendy Hope, Whimsical Photographer

Posted by liveBooks

Wendy Hope began with her photography background rooted in “music and celebrity” driven campaigns and advertorials. Eventually she segued those relationships and my body of work into “beauty and cosmetics” which is her current arena.

Wendy studied abroad and while in Paris she was introduced to a photographer who mentored Mark Seliger and at the time Mark was Chief Photographer of Rolling Stone Magazine and on contract. When she returned, she landed an internship with him! She learned the business & etiquette, lighting, cameras & film, and all things darkroom. Then, Wendy branched out and began assisting other photographers until she learned enough and was able to make the jump with my own identity.

Q&A with Wendy Hope Photography

Q1: How would you describe the aesthetic of your website?

WH: Clean and Chic.

Q2: How often do you typically update your website?

WH: That depends on how busy I am and the schedule and release dates of new published work. I try to update monthly however it’s more often a bigger overhaul bi-monthly.

Q3: How do you choose the photos that you display on your homepage?

WH: It depends which opening image looks modern & fresh and which is my favorite at that moment. I also consider where I am (NY vs. LA) and who I’m targeting at that time. Usually I look for something with whites so it works with my design and also has a bit of graphic punch for high impact.

Q4: What is your favorite feature of liveBooks?

WH: It’s easy to update manually with options to change fonts and design.

Q5: What’s one piece of advice you’d offer to someone designing their website?

WH: Keep your design clean so the focus remains on the content and the work itself. Keep in mind loading time as well, it’s important.

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