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The liveBooks team would like to wish you a Happy New Years. We know that with the beginning of a fresh new year, many people get wrapped up in new projects and goals. Why not make one of them cleaning up your website? Here are a few tips that will help get your website ready for a new year with a fresh start!
Sometimes you get caught up with work, whether it’s at photoshoots, editing images, creating editorials, and forget to update your website with the new images you’ve created. Updating your images is an important part of showcasing your work. This is especially important for your homepage. Now is a great time to look at your recent jobs and see which images would be best to showcase.
It’s important to check your external and internal links continuously throughout the year. Links that don’t lead your audience anywhere create a poor user experience. They are less likely to go back to your website once this happens. It is especially important to check external links as other websites may change page names, website URLs, etc. Internal links are equally as important but are under your control. Check these every time you change a page name within your website.
SEO is one of the most important aspects of your website! The liveBooks8 platform allows you to control SEO on a page/photo level as well as as on a site-wide level. It’s important that all of your SEO tags, descriptions and titles be up-to-date. Now is a great moment to look over these parts of your website. Still need some help understanding what SEO is and how you can optimize it on your website? Read our SEO Everything™ article!
As a new year begins, it brings the opportunity to showcase new works and events that you would like your clients to see and attend. Potential clients interested in attending your events and conferences could be lost if they see that you have not updated information for the 2017 year.
Your website’s copyright year will not automatically update. Make sure that if you have a copyright on your website, to change the year from 2016 to 2017! This is especially important in the footer – the place where most people forget to look through.
These simple tips will make your website look both cleaner and more professional. As the new year begins, make sure to set aside some time to complete these tasks. They will make your website look both more professional and will help attract the right clients in 2017.